Mattolaituri uses its own and third-party cookies for the following purposes:
– User identification during visits to the website. The cookie is valid for 90 days from the last visit.
– Saving the selected language in the cookie, so the user is automatically directed to the correct page.
– Analytics and collection of user data using Google Analytics tools.
– Targeting content using Facebook Pixel.
Mattolaituri’s website uses Google Analytics, a web analytics service provided by Google Inc., as a third-party tool for analyzing website usage and generating statistics.
Google Analytics collects information about visitors to the website through cookies to analyze and improve website performance. This information includes, for example, how the user found the website and how they interacted with it.
Google Analytics may also share information with third parties. Google only stores non-identifiable information and does not link the collected data to individual people.
You can prevent Google Analytics from collecting cookie data by using the following link: http://tools.google.com/dlpage/gaoptout
For more information on Google’s privacy practices, please visit: https://policies.google.com/privacy
Mattolaituri’s website uses Facebook Pixel to measure and create customized target group advertising, as well as to ensure that our ads are displayed to the right target groups.
The Facebook Pixel allows tracking the effectiveness of Facebook ads and utilizing this information for statistical and market research purposes. The collected data remains anonymous, and we cannot see personal information about individual users.
You can prevent the use of your data in customized target groups through the following link: https://www.facebook.com/settings?tab=ads
For more information on Facebook’s privacy practices, please visit: https://www.facebook.com/privacy/policy
Most browsers allow blocking cookies. Below are instructions for blocking cookies in different browsers:
– Firefox: Click on the three-line icon > Options > Privacy & Security.
– Safari: Click on Preferences > Privacy.
– Google Chrome: Click on the three-dot icon in the upper right corner > Settings > Advanced > Privacy and Security.
Blocking cookies may affect the usability of some websites.
In this privacy statement, we describe what information we collect, how we use and protect it, and your options to control the use of your personal data.
Last edited: June 30, 2023
Valid from: October 31, 2019
NoHo Partners Oyj, a Finnish restaurant industry group (Business ID: 1952494-7), acts as the data controller for the customer register of Noho restaurants. The collected data consists of customer-provided contact information and automatically collected usage data.
1. What information do we collect?
We may collect information about you when you register for our services, use our websites, visit our restaurants, or otherwise interact with us. The information we collect can be divided into two categories based on the data source: (a) information you provide to us and (b) information we automatically collect. We may combine and merge the information you provide to us with the information we automatically collect.
1.1 Information you provide
We may collect personal information that you provide to us, such as your first and last name, phone number, gender, date of birth, address, postal code, city, email address, and the type of loyalty card you choose. We may also collect other information you provide to us. Additionally, we store information in the register about whether you have given consent for direct marketing through electronic means as defined by the law or whether you have prohibited direct marketing.
1.2 Automatically collected information
We may use various methods to automatically collect information from your computer or mobile device when you use our website. Automatic methods may include cookies, web beacons, and other technologies. Automatically collected information may include your IP address, location, your computer’s or mobile device’s operating system, the browser you use, the type and settings of your mobile device, and your activities related to the use of our services, such as the pages you visit on our website. Most of the automatically collected information related to the use of our website is stored only temporarily. You can prevent the automatic collection of data based on cookies by disabling cookies in your browser settings. However, please note that cookies may be necessary for the proper functioning of some services. You can also control the automatically collected information through the settings of your mobile device.
2. How do we use the data we collect?
2.1 Providing and developing services
We may use your information to provide you with services and customer benefits, as well as for communication related to customer loyalty. We may also use your information for targeted restaurant service marketing and advertising. Additionally, we may use the information we collect to develop our services.
2.2 Use of location information
Our website may request location information to present local restaurants and offers. You can also manually set your location. We use location information only for the purposes described above and do not disclose it to third parties. The location information is stored only temporarily and does not contain precise details about your location. You can prevent the use of location information through your device settings.
2.3 Legal basis for processing personal data
The primary basis for processing personal data is the customer relationship (legitimate interest) between the company belonging to the NoHo Partners group and you, and our legitimate interest in managing the customer relationship and targeting marketing activities. We may also process your information based on your consent.
3. Sharing and Disclosing the data we collect
We may transfer your personal information to service providers who provide us with services such as data processing and other IT services, campaign, competition and lottery services, as well as opinion and market research services, for the purpose of obtaining customer loyalty cards. We do not allow such service providers to use your personal information or disclose it for any purpose other than providing services on our behalf.
If we decide, for strategic or other business reasons, to sell or transfer our business in whole or in part, we may, as part of such sale or transfer, disclose the information we have collected and retained, including customer information containing your personal information, to anyone involved in the sale or transfer of the business.
Additionally, we may disclose your personal information if we believe it is necessary to comply with applicable law, regulation, or a request from an authority.
4. Data Security
We store your information in an electronic registry and have taken appropriate measures to ensure the security of your personal information. The use, modification, and processing of the registry require user authentication and a secure connection. The use of the registry is only allowed for designated individuals whose task is to maintain and manage the system and customer relationships. Registry data is protected from external use, and the use of the registry is monitored.
5. Storing and deleting data
7. Your Rights and Exercising Them
You have the right to access the information concerning yourself, the right to request correction, deletion, or supplementation of incorrect information. You also have the right to exercise all other rights provided by data protection legislation, such as the right to restrict processing, the right to object to processing, and the right to data portability. However, please note that in certain situations, providing, retaining, and processing data may be a prerequisite for the use or initiation of the service.
You also have the right to refuse the use of the information you have provided for direct marketing, distance selling, or other direct marketing purposes by requesting the removal of your membership. If you have given us permission to send you marketing communications, you can later opt out of receiving communications following the instructions included in the messages.
8. Contact Information
If you have any questions about our privacy practices or wish to exercise your privacy rights, you can primarily contact us by email or mail:
NoHo Partners Oyj
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